The Proactive Total Ownership Experience (Foundation Course) for Today’s Sales Pro. Upon completion of this course the student will be able to: Achieve the mindset of a pro Identify the dynamics of today’s customer and help make a buying decision Understand the neuroscience behind sales resistance and how to lower it Control the sales process with framing statements Deliver the Total Ownership Experience  This proven Proactive Selling System® workshop will help ALL sales employees acquire and enhance the skills necessary to succeed with today’s educated buyer. Participants will learn how to engage the customer by guiding them thru the ownership experience while eliminating today’s common objections.